The Influence of Gratitude in the Business Setting

The scientific perspective of gratitude substantiates that it has a positive impact on business performance. Tom Rath and Donald O. Clifton, Ph.D., authors of How Full is Your Bucket?, surveyed more than 4 million employees worldwide on this topic. Their analysis, which included more than 10,000 business units and more than 30 industries, found that individuals who received regular recognition and praise: 

  • Increased their individual productivity; 
  • Increased engagement with colleagues; 
  • Were more likely to stay with their organization; 
  • Received higher loyalty and satisfaction scores from their customers; and 
  • Had better safety records and fewer accidents. 

The book also describes the theory of the dipper and the bucket: You have an invisible bucket constantly being emptied or filled, depending on what others say or do to you. When your bucket is full, you feel great. When your bucket is empty, you feel small and unimportant. You also have an invisible dipper. When you use the dipper to fill other peoples’ buckets – to express gratitude to stimulate positive emotions – you also fill your own bucket. On the other hand, when you use that dipper to dip from another person’s bucket – by saying or doing things that decrease positive emotions – you diminish yourself and come off as ungrateful.  

Mastering the Attitude of Gratitude 

Each and every day you have the opportunity to shift your focus from what your life lacks to the abundance that is already present. With Thanksgiving upon us, you will be wise to use this day as a springboard to master the attitude of gratitude – your state of mind ignited by powerful beliefs – as an ongoing motivator 365 days a year.  

While there are many ways to practice gratitude, the following three strategies should be considered: 

The Mental Gratitude List: As you ready yourself each and every day for the challenges of life, mentally go over a list of things for which you are grateful. Consider finding a quiet place for which self-reflection and meditation are conducive. Visualizing people, places, and things for which you are grateful will get your day off to a great start. 

The Gratitude Journal: This concept was made famous by Sarah Breathnach in her book Simple Abundance Journal of Gratitude. Her exercise consists of writing down three to ten things every day for which you are grateful in a journal. This reinforces your ability to self-reflect and your commitment to focus on the abundance of gifts that you already have. 

The Gratitude Letter: Another exercise is to write a gratitude letter to a person who has exerted a positive influence in your life but whom you may not have properly thanked. Consider setting up a meeting and read the letter face-to-face. 

Developing your attitude of gratitude is one of the most important and essential skills you can master for attracting and manifesting the things you desire in your life. The attitude of gratitude…Thanksgiving 365 days a year!